BrightonSEO 2025: 10 Talks That Got Us Talking This April
So, another BrightonSEO comes and goes. Is it just us, or do the post-conference withdrawal symptoms hit that little bit harder every time? Alas, not even a swag-loaded tote bag can fill the void — although it certainly helps. Between the meet-and-greets with some of our industry’s best and brightest, the late-night fat-chewing with friends […]
The “Mean Girls” Principle of Prospecting
How many times have you felt as though you’re simply all out of options when it comes to prospecting for sites to cover your PR pieces or host your backlinks? In the world of outreach, it’s an all-too-common dilemma. But it’s also one that can be solved if you take the correct approach. The solution? […]
How to Plan an Outreach Strategy: A Step by Step Guide
Building a successful SEO outreach campaign from the ground up is no mean feat. Winning high-quality backlinks on authoritative websites doesn’t happen overnight, and the process demands a combination of precision, creativity, and, perhaps most important of all — persistence. Whether you’re a novice looking to add to your foundational knowledge. or you’re an outreach […]
How to Fix Underperforming Blogs: A Digital Gardener’s Guide to Pruning Content
Writing high-quality content that ranks can be time-consuming, sure, but it’s one of the most powerful ways to create meaningful engagement and drive qualified traffic to your site. That’s why it’s even more frustrating when you don’t see floods of comments, legions of visitors, and a surge in rankings — even after a few months. […]
How To Build Links To Product Pages Without Looking Like A Spammer
The art of link building stands as a pivotal force, capable of boosting your product pages to the top, if you adopt the right strategy. In this comprehensive guide, we delve into the strategies that transcend the conventional, steering clear of spammy tactics and focusing on the creation of genuine connections, that result in top […]
brightonSEO September 2023 Takeaways: Reflecting and Turning Experiences Into Action Items
That’s a wrap on brightonSEO 2023. One of Seeker’s PR Specialists shares their favourite memories of the event and advises you to “get out of your comfort zone” if you’re thinking of attending the world’s largest seaside search conference. Beginning in 2010 in a room above a pub, brightonSEO has transformed into a major calendar […]
5 Reasons Every Digital Marketer Should Attend BrightonSEO
If you’ve attended BrightonSEO at any point during the past seven years, chances are you’ve spotted a Seekerite or two, decked out in our finest Seeker-branded gear, manning our custom-built stand (selfie pod and all), furiously scribbling notes at the back of the auditorium, and generally mingling and hobnobbing with fellow SEO habitués. After first […]
How To Network Like a Pro: Building Connections at BrightonSEO
It all started in 2010, in a tiny room above a pub. What began as a few friends mulling over the latest SEO trends and techniques has since morphed into a staple fixture on the industry’s now jam-packed events calendar. BrightonSEO — or if you’re part of the in-crowd, BSEO — is the SEO conference; […]
How To Get The Best Out Of BrightonSEO
BrightonSEO is undeniably big. The Brighton Centre is a hefty beast, of course, but I’m chiefly referring to an abstract breadth steadily accrued over the years. At this stage, BSEO looms over the calendar with all the narrative importance of Eminem’s one shot (only it’s one shot per six months, which is certainly a much […]
Back To Brighton: An Interview With Gareth Simpson
TL;DR: I’ve missed you BrightonSEO and I\’m excited to be back in person! Would like to chat and catch up with people. Drop me a line on Linkedin and let\’s meet up! It’s been 20 months since we all last attended a BrightonSEO in real life, so this one feels pretty iconic. I suspect we […]
