Industry insights, HQ happenings & outreach stories.

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In-House SEO 101 For Digital Teams: Preserving Your Website’s SEO Equity

08 July 2019

I often work with internal marketers and teams who are responsible for updating and managing a company’s website. In the 10-plus years I have been...

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Can You Kick It? An Interview With ConvertedKicks’ Kane Ballard

29 May 2019

Last week, Seeker played host to Kane Ballard: artist, designer, and entrepreneur. In 2017, Kane founded ConvertedKicks, a custom design company that...

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BrightonSEO April 2019: A Roundup of the Best Tools

22 April 2019

As an SEO or digital marketer, you will know tools are indispensable. The best ones save you time, money, and make life a whole lot easier. After...

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BrightonSEO April 2019: The Top 25 Things We Learned

19 April 2019

A week has now passed since BrightonSEO. It took grit, determination, and some furious typing early this week, but we managed to cover all (yes, all)...

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We Played BrightonSEO Bingo To Raise Money For Young Enterprise

18 April 2019

Last Friday saw the Seeker team take the long journey down to the jewel of the south coast, Brighton, for the biannual search conference like no...

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The Seedy Underbelly of Keyword Research and Search Intent – Mark Osborne

10 April 2019

Researching keywords is a huge part of working in the SEO industry, but do you really get indicative information through using the same old keyword...

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Perfect Outcomes: Create Amazing Websites 10x Faster With Rapid Prototyping – Justin Taylor

10 April 2019

Creating and launching a website is an arduous and time-consuming process, so any inefficiency in the method can compound, proving extremely costly....

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Keynote Q&A Session – John Mueller

10 April 2019

John Mueller is a Senior Webmaster Trends Analyst at Google. He works to aid the often-contentious relationship between Google and webmasters (plus...

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No Search Volume? No Problem! – Dom Hodgson

10 April 2019

Dom Hodgson provided one of Seeker’s favourite talks at the September 2018 edition of BrightonSEO. He was self-effacing, acerbic, and rip-roaringly...

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Why Google Isn’t Giving Update Advice Anymore – John Warner

10 April 2019

We don’t receive as many updates from Google as we once did, and the rate wasn’t all that rapid to begin with. John Warner believes he knows why,...

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Search is Stagnating: It’s Time To Explore More Biddable Diversity – Matt Whelan

10 April 2019

In this talk, Matt Whelan tells us that PPC performance is getting worse, with volumes dropping but costs creeping up. We should look further afield...

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Become a Local Hero: PPC Tips to Boss Your Neighbourhood – Oliver Ewbank

10 April 2019

In this talk, Oliver Ewbank outlined the importance of local PPC. Backed up with hard stats, Oliver showed us how to get the most out of your local...