Meet Stevie: Our New Digital Copywriter

12 December 2018

Posted in: News

Hello! My name is Stevie, and I am the latest addition to Seeker’s burgeoning content team. Sit down, take five, and let me introduce myself in classic interview form.

Can you tell us a little bit about your journey to Seeker?

I arrive at Seeker from fellow Bristol-based agency Fat Media, where I spent over five years learning my craft as a copywriter. Back in 2013, I started as a writing volunteer, working my way up to content manager in under three years.

Before that, I moved to the South West in 2009 to attend Bath Spa University, where I graduated with a BA (Hons) in Business Management and Film and Screen Studies in 2012.

Business and film, eh? How did you get into writing then?

I didn’t know what career I wanted to pursue before I went to uni. However, while studying film, I discovered that I had a natural aptitude for writing reviews. From there, I decided to nurture my talents for crafting creative copy.

During my studies, I gained vital work experience at several local newspapers, including the Bath Chronicle, and contributed guest articles for a local magazine. After graduating, this helped me secure a paid internship writing education resources and revision guides for GCSE, A Level, and BTEC students.

Since then, I’ve doubled down on building a digital marketing agency career.

What made you pursue agency life?

Someone told me that traditional media was slowly dying but the power of the written word will remain important forever. These words of wisdom helped me realise that content marketing was one of the most viable ways to make a living as a writer in the digital age.

What do you enjoy about being a copywriter for an agency?

The opportunities to test your skills never dry up. Over the years, I have written content for everything from cloud computing and insurance to dog food.

Copywriting is not academic or formal. It’s about helping the reader to understand your message in the simplest way.

I enjoy the challenge of researching a topic and using my written word skillset to engage, explain and persuade as effectively as possible.

What brings you to Seeker?

The day you stop learning is the day you stop growing. I am ready for a new challenge and the idea of helping a startup like Seeker go to the next level excites me.

I’ve only been here just over two weeks, but it’s enough to confirm my gut feeling was right. There’s a great energy about the place, plus lots of lovely, talented people to collaborate with.

Seeker also puts content marketing at the centre of its strategy, and I am excited to work somewhere that values the written word as much as I do.

Got any tips for budding writers who want to follow the same career path?

Get experience, now! Educating yourself all the way through to university is great, but you won’t get your foot in the door without some experience under your belt. So many people have degrees these days, and anything related to creative writing is super competitive, which means you need to do a little extra to stand out.

If you’re studying right now and want to get into digital copywriting, join a writing club. Contribute to your college or university magazine. Intern at a digital agency. Start your own blog or find established blogs to guest post for.

There are so many opportunities to gain crucial writing experience these days, you just have to reach out and grab it.

What makes you tick outside of work?

As a former film student, naturally I am a popular culture junkie. I spend most of my spare time watching, reading, or playing something.

After recently buying my first home, I have also turned into an amateur handyman and DIY enthusiast; these days you will rarely see me without a paintbrush or drill in my hand at the weekend.

Got a question for Stevie? Leave them in the comments below and he’ll get back to you.

 

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