Dawn of the Dead Links: How to Avoid “Link Rot”
Picture this: while googling, you stumble upon an intriguing article, promising a wealth of information, a juicy revelation, or perhaps a good laugh. You excitedly click the link, only to be met with a dreaded error message: 404 Not Found. Alas, you’ve just encountered the ghoulish phenomenon known as link rot . Around 8% of […]
Why is Black Friday Important For Your Online Business? Ecommerce SEO Tips + More
Alongside Christmas, Black Friday is permanently marked on the business calendar as one of the most important sales periods of the year. And no matter what your niche is, participation is an ideal (and often exhilarating) way of attracting new customers, and keeping your regulars happy too — a win-win, if you will. However, many […]
How to Use AI SEO to Level Up Your Growth Strategy
Just when you thought AI had reached its peak, AI SEO is quickly establishing itself as one of the most valuable SEO strategies for futureproofing your business. Although both AI and SEO are complex and multilayered disciplines on their own, used together they form a potent partnership, with the power to maximise your overall ranking […]
Website Migration SEO Checklist: The Essential Steps You Need to Know
Here’s a question for you: how long does it take to plan a house move? Or, let’s take it a step further; how long to plan a move abroad? In either case, there’s a whole heap of forms to fill, boxes to pack, and documents to sign before the big day, and that’s without factoring […]
Ecommerce SEO: 6 SEO Hacks For Savvy Online Sellers
Generating more traffic and securing more sales are naturally top priorities for online sellers — and much of that is dependent on a solid ecommerce SEO strategy. As great as it would be to do a little optimisation here and there, sit back, and let the sales roll in, lasting results only come through persistence […]
Algo Aggro? How To Future-Proof Against Google Algorithm Updates
If you have any experience of SEO, you’ll likely be well aware of the rug-pulling ramifications of a major Google algorithm update. Your once well-refined and meticulously-honed SEO strategy? Suddenly in need of an overnight rethink due to Google shifting its goalposts. Imagine spending months studying assiduously for an exam, only to discover on the […]
The Power Of Local Knowledge: 4 Benefits Of Working With A Local SEO Company
Whether you’re running a physical brick-and-mortar establishment or an online-only business, how you handle SEO can be the difference between success and failure. OK, so this isn’t exactly an earth-shattering statement coming from an SEO marketing agency, nor is it a topic that we haven’t covered before — but what about local SEO? Firstly, what […]
How Quickly Can a New Site Rank? Tips From an SEO Expert
When you launch a shiny new website, you want it to start performing well as soon as possible, right? Of course you do. That said, when it comes to helping your site rank among search engine results pages, a little patience pays off. Building links, establishing authority, and growing organic traffic all take time and […]
SEO, AI, and The Future of Link Building
June has already flown by, with plenty going on at Seeker HQ as always. But one topic that’s been at the forefront of all of our minds (and work) recently is AI. Everyone and their dog is talking about AI right now, and it’s causing significant ripples across the SEO industry. So, is AI a […]
GA4, AI, and TikTok: A Month in SEO With Annika
What happened in the world of SEO last month? Let’s find out! May was another busy month for Seeker after BrightonSEO, and although we all work very closely together, it’s great to hear a little more from other departments. I caught up with our very own Head of SEO Annika to find out what she […]