15 of The Best GPTs Available Today
By now, most of us are familiar with ChatGPT and its seemingly limitless uses. Sometimes though, the boundless possibilities offered by OpenAI’s wonder tool can leave you feeling dumbstruck. It’s the blank page effect — a creative block manifested in the face of infinite creative options. Enter GPTs; tailor-made versions of ChatGPT that anyone (provided […]
Can AI Do Keyword Research?
Automation is transforming the SEO landscape in a multitude of ways — with one important function being streamlining the often laborious keyword research process. Case in point? While a tool such as ChatGPT is not a dedicated keyword research platform, it can provide valuable insights, generate keyword ideas, and automate various aspects of keyword research […]
AI Intrigue: The UK Cities Most Interested In Using Artificial Intelligence
We analysed search data to reveal which cities are most interested in using artificial intelligence and machine learning in the UK. Bill Gates described the latest AI developments as “as fundamental as the creation of the microprocessor, the personal computer, the internet, and the mobile phone”. Equal parts fascinating, brilliant, and existentially unnerving, the technology […]
A Guide To Writing For Humans + AI Algorithms: How to Impress Google While Being Authentic
“Hello. I’m Alex, and I write content designed to please machines.” It’s not the most charismatic answer to the question of “what’s your day job?”, but is it an accurate description? After all, my role demands that the thousands of nouns, verbs, adjectives, and expletives (just kidding, I’d never dream of swearing) I type each […]
The Complete Guide to Optimising Your SaaS Brand for AI-Powered Searches
The rise of AI chatbots like ChatGPT and Google Bard is creating new search experiences for SaaS buyers. While it can be incredibly challenging for SaaS brands to rank for competitive keywords in traditional search, optimising your overall brand entity can help your business stand out in AI-driven searches. By taking the time to enhance […]
Why Embracing AI Doesn’t Mean Selling Your Soul (or Losing Your Job)
There are plenty of arguments to be made against AI, from the philosophical — that it’s removing a critical part of the creative process, the human architect — to the ethical, the concern that millions of jobs will be replaced or eradicated altogether. But while these ideas are both distressing and entirely valid, it’s also […]
How to Use AI SEO to Level Up Your Growth Strategy
Just when you thought AI had reached its peak, AI SEO is quickly establishing itself as one of the most valuable SEO strategies for futureproofing your business. Although both AI and SEO are complex and multilayered disciplines on their own, used together they form a potent partnership, with the power to maximise your overall ranking […]
Why Using AI Shouldn’t Be Discouraged: Artificial Intelligence Appreciation Day
July 16th marks Artificial Intelligence Appreciation Day — a time to celebrate AI tech’s history and accomplishments, including some of the creative and efficient ways it’s helping us today. I caught up with Alistair Clarke, our currently-untitled marketing and automation guy, to discuss the positive impact that AI is having on digital marketing industries and […]
SEO, AI, and The Future of Link Building
June has already flown by, with plenty going on at Seeker HQ as always. But one topic that’s been at the forefront of all of our minds (and work) recently is AI. Everyone and their dog is talking about AI right now, and it’s causing significant ripples across the SEO industry. So, is AI a […]
GA4, AI, and TikTok: A Month in SEO With Annika
What happened in the world of SEO last month? Let’s find out! May was another busy month for Seeker after BrightonSEO, and although we all work very closely together, it’s great to hear a little more from other departments. I caught up with our very own Head of SEO Annika to find out what she […]