SEO, AI, and The Future of Link Building
June has already flown by, with plenty going on at Seeker HQ as always. But one topic that’s been at the forefront of all of our minds (and work) recently is AI. Everyone and their dog is talking about AI right now, and it’s causing significant ripples across the SEO industry. So, is AI a […]
Why Link Building Might Be Your Most Underutilised Marketing Channel
There are countless tools in the digital marketer’s toolbox. Email, PPC, social, PR, affiliates, inbound, content… The list goes on. They’re all popular, effective, and used widely across the industry. Link building rarely appears in a marketer’s list of preferred strategies. And yet, it is just as valuable as these other marketing strategies, delivering SEO […]
15 Years Of Link Building: From Bedroom To Boardroom (And Back Again)
The spring iteration of BrightonSEO online saw Seeker’s founder Gareth Simpson take to the virtual stage with a look back (and forward) at the world of link building. Spanning 15 years (and several algorithm updates), the talk looked at the dated link building tactics of 2006, the impact of the Penguin update, and what the […]
5 Of The Best Books To Improve Your Link Building Knowledge
Despite numerous algorithm updates, link building remains an essential part of SEO. Without good links on top-quality websites, your site won’t get the attention it deserves in the SERPs. But successful link building is an art. To help you up your game, we’ve gathered five of the best books to improve your link building knowledge, […]